Beautiful copy driven by strategy.
People leadership fueled by empathy.
Left brain, meet right brain. Now that we have introductions out of the way, let’s get to work.
Some people are word people. Other people are numbers people. Still others are people people. What do you get when you combine all three?
An individual who’s invested not only in crafting effective editorial that converts, but nurturing and developing the team that creates it.
With 18 years of marketing and communications experience across an array of industries, and four years of team leadership, I’ve also written or directed copy for just about every media format there is. In some instances, to award-winning results.
But ideally you’re not just looking for an assignment-taker. You’re looking for a person. So what’s my vibe?
What I do
(and do well)
Lead teams with transparency, develop trust with partners and provide clear direction
Manage more than 1000 of pieces of insights-driven web content using data analytics and SEO best practices
Concept trend-forward organic social content with reach and paid marketing ideas that generate ROAS
I’m looking for a role that helps me reach my full potential.
Writing & Editing
Social media
Long-form content
Branding
Style guides
Paid marketing
Leadership
Process optimization
Content strategy
Presentations & pitching
Mentoring
Talent development
Data & Analytics
Research & reporting
Journey optimization
Conversion optimization
SEO Optimization
Content optimization
Keyword research
